Recent Posts

shutterstock_384976489

“I Am a Badass!” Practicing Emotional Resilience

“People who wade into discomfort and vulnerability and tell the truth about their stories are the real badasses.” Brene Brown I write a lot about managing emotions, but it’s not because I am an expert. One reason that I do it is to improve my own skills. Recently, I had an…
shutterstock_382191046

Roles of Marketing Pt. 1

Many sales problems can only be solved by improved marketing — selling harder is often not the solution. More . . . or perhaps just better . . . marketing may be what’s needed. Marketing, however, presents a special problem for any company that has not yet developed a professionally staffed marketing department…
social media

A Social Media “Publication Calendar”

Fabulous! You’ve tasked someone with being your “social media manager”. They’ve setup your new social accounts (Facebook, Twitter, etc.) and a blog (hopefully using WordPress from a hosting provider such as GoDaddy). They’ve registered and verified each of your business locations with GoogleMyBusiness, which includes Google+. Even though Google is…