Vistage Expert Speakers

andi

How to See Your Business with New Eyes

I met Andrea ("Andi") Simon in October, 2014 when she spoke to my Vistage groups. She is a certified Blue Ocean Strategist. A “Blue Ocean” is a new market space with no competition where demand is created rather than fought over. Andi is a corporate anthropologist. You may wonder, as…
conversations

“What is so” vs. “What we say about what is so”

Guest Blogger Bio: Chalmers Brothers is a certified executive coach, leadership development consultant, speaker and best-selling author.  His books “Language and the Pursuit of Happiness” (2005) and “Language and the Pursuit of Leadership Excellence” (2015) have been adopted by the leadership / coaching programs at Georgetown University, George Mason University,…
mobile first

Website or App

I’ve offered a lot of advice about your company’s website: Building it on a content management system (CMS), using the principles of responsive design, providing compelling content, using calls to action (CTAs) to drive “conversions,” and measuring everything. But there’s another important consideration resulting from the explosion in smartphone ownership.…
brand

The Brand Experience Myth

Many brands continue to lose relevance, value, and profitability. Much is written about how "marketing" needs to fix this. Talk abounds about consumer experience, purpose driven brands, etc. It's all misdirected. We accept that consumer experience and connection with your company's purpose can create stronger brand loyalty. It's the "icing…
cloud computing

Seven Reasons Why Your Business Should Embrace the Cloud

Last month, I wrote about the cloud (as in cloud computing) and explained why we call it that. Today, I’ll highlight why the cloud is better for the vast majority of companies, compared to the old way (buying and managing your own hardware and software). For the record, I’m referring…
cloud

Why Your Business Needs the Cloud!

These days, people are constantly talking about “the cloud” (as in cloud computing). Did you ever wonder why they call it the cloud? According to Wikipedia, the origin of the term is unclear but they cite two possible sources dating to either 1977 or 1981. Since I joined a team…
Centenary

How to Boldly Overhaul Your Brand And Save Your Business From Disaster

Here is another great blog from Andrea Simon. It’s a great example of how a brave leader used a crisis to spur dramatic change. Ever been on a sinking ship? That was the state of Centenary College when Dr. Kenneth L. Hoyt took over as president in 2001. To say…
replaced

Your Business Is Doing Great! But Are You on The Brink?

Here is a guest blog from Andrea Simon. It’s a great follow-up to my blog on learning from Chipotle’s Crisis. How could something called corporate anthology, help Chipotle and other businesses change proactively? Read on, and Andrea explains.  I always enjoy my workshops with CEOs. They teach me a lot…
Seven

An App to Get You Active

We all know that sleep and exercise are good for us. Now, brain science shows that good sleep and aerobic exercise make us not just healthier but literally smarter.  So, we know more than ever what we should do and why we should do it, and yet often we don’t.…
customer

Customer Experience and Process Management: A Dichotomy?

We find ourselves at Customer Manufacturing Group at the intersection of two trends that are finally becoming mainstream conversations: customer experience and process management. As we discuss these topics with people, we notice their concern that the two may be mutually exclusive. That is, a belief that efficient process implementation…
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