Innovation & Change Management

Open Your Mind and Generate New Ideas by Reversing Everything

Andrea Simon recently spoke to my Vistage Peer Advisory Groups. She is a certified Blue Ocean Strategist. A “Blue Ocean” is a new market space with no competition where demand is created rather than fought over. Andrea says that the key to finding our Blue Ocean is “to ‘see with…

Disruptive Change is Constant: What You Can Learn From Amazon

This is an expanded blog of my column in Smart Business Magazine. Dilbert says, “Change is good. You go first.” Well, someone has, and now, it is your turn. I’ve just finished a series of blogs about how e-commerce and open availability of information is disrupting businesses. These disruptive forces may…

Marketing, Sales and Pricing Strategies for the New Economy: Checklist for Transition

How To Transition to the New World of Ecommerce? In a previous series of blogs, I reviewed the basic model and concept of the new business world presented by veteran Vistage speaker Sam Bowers. With the advent of this new business world, the big question for you to answer is…

Marketing, Sales and Pricing Strategies for the New Economy: Explained in Detail-Part 5

In previous blogs, I reviewed Sam Bowers’ description of the model of the new economy and how it is affecting the pricing and accounting of products and services. Now, let’s take a look at how sales and marketing are affected: What Happens to Sales? Now that people are primarily buyers,…

Marketing, Sales and Pricing Strategies for the New Economy: Explained in Detail-Part 4

In three previous blogs, I reviewed the basic model and Bowers’ views on added value, cost structure and accounting in the context of the new business world. Here is how pricing fits into his model: Pricing The only way to compete in the new economy is to improve your quality…

Marketing, Sales and Pricing for the New Economy: Explained in Detail-Part 3

In two previous blogs, I reviewed the basic model and concept of the new business world presented by veteran speaker, Sam Bowers. Here are his views on added value, cost structure and accounting in its context. Bowers claims “The concept of “added value” is one of the worst concepts introduced…

Marketing, Sales and Pricing Strategies in the New Econonmy: Explained in Detail-Part 2

In my last blog, I introduced Vistage speaker, Sam Bower’s new world of buying. Here is his diagram of it, with a brief explanation, comparing the new world with the old: = bare minimum of service you will provide and price you will charge for it. = price for additional…

Marketing, Sales and Pricing Strategies for the New Economy: Explained in Detail-Part 1

Imagine that you want to make a deposit into your bank account. Right now you can either do it electronically through your smart phone or an ATM, or you can do it in person with the help of a teller. In the near future, however, you may have to pay…

Sales, Marketing and Pricing Strategies For the New Economy

This week, veteran Vistage speaker, R. Sam Bowers is speaking to my groups.  Here is an interview he conducted with Vistage about his presentation: R. Sam Bowers  contends that the world of selling has changed radically and that companies that intend to survive had better change with it.  Bowers describes…

Don’t Wait for New Year’s Day: Make a Change Anytime

    It’s an American tradition. January 1 inspires us to change something in our lives and a New Year's Resolution is made. Sadly, most people give up in less than a month. I’ve never believed in New Year’s resolutions. Yes, I want to make personal changes as much as…
Inspire Future Articles!
What is your biggest challenge as a CEO or Executive? What information would be most helpful to you?
Download your free guide to Living a Conscious Life
Download your free eBook.
Thank you!
Please download my free guide to living a conscious life or contact me to discuss working together.
Thank you!
Please download and enjoy my FREE eBook.
Download your free eBook.
Thank you!
Please download and enjoy my FREE eBook.
Download your free eBook.
Thank you!
Please download and enjoy my FREE eBook.