Technology

Marketing, Sales and Pricing Strategies for the New Economy: Explained in Detail-Part 4

In three previous blogs, I reviewed the basic model and Bowers’ views on added value, cost structure and accounting in the context of the new business world. Here is how pricing fits into his model: Pricing The only way to compete in the new economy is to improve your quality…

Marketing, Sales and Pricing for the New Economy: Explained in Detail-Part 3

In two previous blogs, I reviewed the basic model and concept of the new business world presented by veteran speaker, Sam Bowers. Here are his views on added value, cost structure and accounting in its context. Bowers claims “The concept of “added value” is one of the worst concepts introduced…

Marketing, Sales and Pricing Strategies in the New Econonmy: Explained in Detail-Part 2

In my last blog, I introduced Vistage speaker, Sam Bower’s new world of buying. Here is his diagram of it, with a brief explanation, comparing the new world with the old: = bare minimum of service you will provide and price you will charge for it. = price for additional…

Marketing, Sales and Pricing Strategies for the New Economy: Explained in Detail-Part 1

Imagine that you want to make a deposit into your bank account. Right now you can either do it electronically through your smart phone or an ATM, or you can do it in person with the help of a teller. In the near future, however, you may have to pay…

Hacked: Be Ready or Pay the Price

Last week, during one of my CEO Peer Advisory meetings, two of my members reported that they had been hacked. One member’s website was taken offline. It was inconvenient, but, luckily, it was only for a short time, so it wasn’t  too disruptive. Imagine my other member’s surprise, however, when…

Cool Technology Tips and Trends, #2

E-mail is “Old-Fashioned” Due to changing technology and the rise of social media, the use of e-mail is changing.  Read Bob Cringley's blog on "The Decline and Fall of E-mail" to learn more.   The Queen of the Internet Most Recent Trend Analysis Mary Meeker rose to fame in the…

Cool Technology Tips 1

With technology changing so quickly, it’s hard to  keep up, but I am always looking for new ways to increase my productivity.  Here are some quick tips and tools that I would like to share with you. Quick How To’s That Save You Time   Spend six minutes with New…
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