Vistage Expert Speakers

A Prudent Question Is One-Half of Wisdom Have you ever wondered about questions? Do you know someone who consistently seems to ask all the right questions . . . in just the right way? Have you noticed that these people are also marvelous conversationalists, even though you do most of…

How a Bold, Curious Leader Turned Laclede Chain Around In my new book “On the Brink: A Fresh Lens to Take Your Business to New Heights,” I share a story about a client, Laclede Chain, that was “on the brink.” Stuck or stalled, however you describe it, Laclede had grown and captured market share but then reached…

… Not two things poorly. We’ve all heard the saying but as with many things, it’s easier to say than to do. Deviating from my usual script, I’m not going to share an app or a social media tool this time, but instead tell a story about Apple. I’m thinking…

Here’s a key concept to keep in mind when using LinkedIn: You should request and accept connections with only known and trusted business associates. When it comes to connections, LinkedIn is about quality, not quantity. Your network will degrade to useless noise the more often you connect with people that…

None of us is as smart as all of us … especially when it comes to navigating. If you want to get to your destination faster, safer, and more predictably, it’s time to become a Wazer. To be a Wazer, all you need to do is to download a free…

If you a running a competitive business these days, you already have world-class operations (if you didn’t, you’d be out of business or on the short path there to.) That is, you have already applied process technology and process management to your operations. That’s the good news. The bad news?…

At a recent workshop, I spoke to a roomful of Human Resources directors about Blue Ocean Strategy® and how it was relevant to their roles in organizations that are changing. Their biggest challenge, they said, was less about adapting their strategies or enabling their organization to execute on new strategies. Rather,…

CEOs and executives typically spend much of their leadership time at the head of a successful ship. But when it becomes necessary to adapt to change, they have a hard time steering that ship when the market winds shift and they need to change course. Do they need to add…

Every process is perfectly constructed to produce the results it does. And we saw another example of this recently. The airline industry touts their customer focus, despite most people's experience to the contrary. Many people who work in the industry might like to help, but the process they work in…

In my prior two posts on the roles of Marketing (part 1 & part 2), I reviewed the three roles of Strategic Marketing, Product Management, and Product Marketing. In this third and final installment on the roles of Marketing I will review Marketing Communications. Marketing Communications or Marketing Services is…